The MICAT exam is conducted for admission into the PGDM-C (Post Graduate Diploma in Management Communications) and PGDM (Post Graduate Diploma in Management) programs, the Mudra Institute of Communications in Ahmedabad . There are 48 MICAT Exam Centres in India where the exam is administered in two sessions, MICAT 1 and MICAT 2. Candidates must take one of the three exams—CAT, XAT, or GMAT—before applying for MICAT.

MICAT-I The MICAT application procedure is open until November 20, 2023, and the exam date is December 2, 2023. For admission to its high RoI PGDM and PGDM-C 2023-25 class, MICA conducts the necessary entrance test known as MICAT. For admission to MICA Ahmedabad\’s 2 years of full-time, AICTE-approved PGDM-C and PGDM courses, candidates must pass a test particular to the MICA institution. 

MICAT Exam is offered twice as part of an admissions cycle by the Mudra Institute of Communications in Ahmedabad. Candidates may take one or both sections of the test. During the selection process, MICA, Ahmedabad, will take into account the better of the two scores. The MICAT results, however, are only valid for one admissions cycle.

Courses Offered

MICA’s PGP offering has two programmes: PGDM-C and PGDM, as per the AICTE (accreditation body), regulatory requirement, for the admission process for the Academic Year 2024-2026.

• More than just a course, Crafting Creative Communications is a transformative experience that offers a framework for self-discovery and self-rediscovery. At MICA, we think it\’s important to provide our students with the tools they need to create attention-grabbing communication that keeps up with the times. The CCC course was specially created to meet the changing needs of the media, advertising, and communication sectors.
• The MICA Fellow Programme is the nation\’s first programme of its type. It is a programme with AICTE approval that aims to produce outstanding academics who can satisfy global standards for research. The programme aims to prepare scholars for change by encouraging both fundamental and applied research with a focus on critical thinking, argument development, knowledge gap identification, problem formulation, and thesis writing. It does this through its unique world-class pedagogy and the foreign immersion module (offered with internationally renowned Universities).
• Through a cutting-edge and modern curriculum, innovative pedagogy, multidisciplinary research, and learning outcomes relevant to emerging industry trends in technology, analytics, governance, innovation, entrepreneurship, and societal impact, the MICA PGDM(C) will stand out as a globally benchmarked holistic, empathetic, and creative management Programme.

Eligibility Criteria 

The Association of Indian Universities (AIU) recognises universities that provide bachelor\’s degrees using the 10+2+3 system or an equivalent degree. To be qualified for MICAT 2024, candidates must also possess valid results from one of the national-level management exams, notably CAT 2020, XAT 2023, or GMAT 2018 and later. Students who are in their last year of high school can also apply to take the test. Foreign nationals and NRIs must have a passport and a valid GMAT score (600+) obtained after 2012. 

For all those who meet the criteria described above, their final composite score shall be created based on the following weightage:

• CAT/XAT/GMAT: 20%
• MICAT: 30%
• GE: 20%
• PI: 30%

Cut-Offs

MICAT is the MICA institute-specific entrance exam for admission to PGDM-C and PGDM programmes offered by MICA and is conducted by MICA Ahmedabad. Apart from appearing in CAT 2023, XAT 2024 or GMAT, the candidates applying for admission to  2-year full-time PGDM-C or PGDM programme at MICA will have to appear in MICAT-I or MICAT-II. Performance in the MICAT exam commands 50% weightage in shortlisting at MICA admission, while 50% weight goes to the CAT/XAT/ GMAT score.

Fees and Documents Required 

Application Fee is Rs. 2100. Update your score options in the online application form which you would like to submit (i.e. CAT 2023, XAT 2024 & GMAT 2022 onwards). After receiving your CAT score, XAT Registration No. and GMAT score, you have to update the details on the MICA website on or before January 16, 2024.

Documents to keep ready before filling out the MICAT exam Application Form 2024

• Valid Email address.
• Valid mobile number.
• Credit Card.
• Debit card.
• Net banking details.

The difference between the MICAT exam and other MBA exams

• MAT vs. MICAT exam :

• MAT: MAT is moderately difficult and accepted by a wide range of B-schools. It assesses candidates in areas like Language Comprehension, Mathematical Skills, Data Analysis and sufficiency, Intelligence and Critical Reasoning, and Indian and global Environment.

• MICAT exam : MICAT, conducted by MICA (Mudra Institute of Communications, Ahmedabad), is unique in its focus on assessing creative and communication skills. It includes sections like Psychometric Tests, Verbal Ability, Quantitative Ability, General Awareness, Divergent-Convergent Thinking, and Descriptive Tests. MICAT exam is primarily accepted for MICA\’s programs in marketing and communications.

• CAT vs. MICAT exam :

• CAT: CAT is highly competitive and primarily accepted by prestigious IIMs and other top institutions. It emphasizes quantitative and analytical skills and consists of sections like Verbal Ability and Reading Comprehension (VARC), Data Interpretation and Logical Reasoning (DILR), and Quantitative Ability (QA).

• MICAT exam : MICAT focuses on assessing creative and communication skills, making it suitable for MICA\’s programs. It includes unique sections like Divergent-Convergent Thinking and a Descriptive Test in addition to sections like Verbal Ability, Quantitative Ability, and General Awareness.

• XAT vs. MICAT exam :

• XAT: XAT is known for its high difficulty level and is primarily accepted by XLRI and select top B-schools. It emphasizes decision-making skills and includes sections like Verbal and Logical Ability, Decision Making, Quantitative Ability and Data Interpretation, and General Awareness.

• MICAT exam : MICAT assesses creative and communication skills and includes unique sections like Divergent-Convergent Thinking. It\’s accepted primarily for MICA\’s programs in marketing and communications.

• NMAT vs. MICAT exam :

• NMAT: NMAT is moderately difficult and is primarily accepted by NMIMS and a few other universities. It assesses candidates in areas like Language Skills, Quantitative Skills, and Logical Reasoning.

• MICAT exam : MICAT assesses creative and communication skills, making it suitable for MICA\’s programs. It includes sections like Verbal Ability, Quantitative Ability, and General Awareness in addition to unique sections like Divergent-Convergent Thinking.

• CMAT vs. MICAT exam :

• CMAT: CMAT is moderately difficult and is accepted by many AICTE-approved B-schools. It assesses candidates in areas like Quantitative Techniques and Data Interpretation, Logical Reasoning, Language Comprehension, and General Awareness.

• MICAT exam : MICAT assesses creative and communication skills, with unique sections like Divergent-Convergent Thinking and a Descriptive Test. It\’s primarily accepted for MICA\’s programs in marketing and communications.

• TISSNET vs. MICAT exam :

• TISSNET: TISSNET varies in difficulty depending on the program and is primarily accepted by the Tata Institute of Social Sciences (TISS) for its programs. It assesses general awareness and social awareness in addition to aptitude.

• MICAT exam : MICAT focuses on creative and communication skills, making it suitable for MICA\’s programs. It includes sections like Verbal Ability, Quantitative Ability, and General Awareness in addition to unique sections like Divergent-Convergent Thinking.

• SNAP vs. MICAT exam :

• SNAP: SNAP is moderately difficult and is primarily accepted by Symbiosis Institutes. It assesses candidates in areas like general English, quantitative ability, and logical reasoning.

• MICAT exam : MICAT assesses creative and communication skills and includes unique sections like Divergent-Convergent Thinking. It\’s primarily accepted for MICA\’s programs in marketing and communications.

• IBSAT vs. MICAT exam:

• IBSAT: IBSAT, conducted by ICFAI Business School, is moderately difficult and is primarily accepted by ICFAI institutions. It assesses candidates in areas like quantitative ability, data interpretation, and verbal ability.

• MICAT exam: MICAT focuses on creative and communication skills, with unique sections like Divergent-Convergent Thinking and a Descriptive Test. It\’s primarily accepted for MICA\’s programs in marketing and communications.

In summary, MICAT stands out among these exams due to its unique focus on creative and communication skills, making it suitable for MICA\’s specialized programs. Other exams have a more traditional focus on aptitude and quantitative skills and are accepted by a broader range of management institutes. The choice of exam should align with your career goals and the specific programs you wish to pursue.

FAQs

• How many MICAT exam centres are there in India?

There are 48 MICAT exam centres across India where the exam is administered in two sessions, MICAT 1 and MICAT 2.

• Can I apply for MICAT without taking CAT, XAT, or GMAT?

No, candidates must first appear for one of the national-level management exams, namely CAT 2023, XAT 2024, or GMAT (2018 and later), before applying for MICAT.

• How many times is MICAT offered in an admissions cycle?

MICAT is offered twice during the admissions cycle, and candidates can choose to take one or both sessions. MICA, Ahmedabad, considers the better of the two scores during the selection process. However, MICAT results are valid for one admissions cycle only.

• What are the courses offered at MICA, Ahmedabad?

MICA offers a variety of courses including PGDM-C (Post Graduate Diploma in Management Communications), PGDM (Post Graduate Diploma in Management), CCC (Crafting Creative Communications), MICA Fellow Programme, and more.

• Can I apply for MICAT if I am in my last year of undergraduate studies?

Yes, candidates in their final year of undergraduate studies are eligible to apply for MICAT.