Amity School of Communication: Eligibility, Ranking, Courses, Fees, Admission, Placement and Cut-off
Amity School of Communication (ASCO) is a leading institution under Amity University, specializing in journalism, advertising, public relations, film-making, and digital media. ASCO offers a range of undergraduate, postgraduate, and doctoral programs that blend theory with practical experience to prepare students for the dynamic media industry. With experienced faculty, cutting-edge facilities, and a curriculum aligned with industry trends, ASCO provides students with the skills and connections needed to excel in today’s communication landscape. Amity School of Communication (ASCO) is a premier institution offering specialized undergraduate, postgraduate, and doctoral programs in media, communication, and related fields.
Courses Offered
Amity School of Communication offers a wide range of courses. The table below mentions the courses offered and the fee structure for each course.
Courses Offered | Fee Structure |
MBA in Media Management | ₹7-8 Lakhs per year |
MBA in Event Management & Public Relations | ₹6-7 Lakhs per year |
PGDM in Advertising & PR | ₹3-4 Lakhs per year |
Eligibility Criteria
The eligibility criteria for getting enrolled at Amity School of Communication are mentioned below :
Courses Offered | Eligibility Criteria |
MBA in Media Management | Academic Requirements: A Bachelor’s degree with at least 50% aggregate marks. Entrance Exam: Valid scores from CAT, MAT, GMAT, NMAT, or Amity’s own entrance test. Interview: Candidates often undergo an online or in-person interview. |
MBA in Event Management & Public Relations | Academic Requirements: A Bachelor’s degree with at least 50% aggregate marks. Entrance Exam: Valid scores from CAT, MAT, GMAT, NMAT, or Amity’s own entrance test. Interview: Candidates often undergo an online or in-person interview. |
PGDM in Advertising & PR | Academic Requirements: A Bachelor’s degree with at least 50% aggregate marks. Entrance Exam: Valid scores from CAT, MAT, GMAT, NMAT, or Amity’s own entrance test. Interview: Candidates often undergo an online or in-person interview. |
Cut-Off
Here’s a table outlining the approximate cut-off scores for various courses at Amity School of Communication :
Courses Offered | Cut-off Scores (Depending on entrance exam) |
MBA in Media Management | CAT/XAT: 65-85 percentile MAT: Minimum score of 600-650 GMAT: Minimum score of 500-550 NMAT: Minimum score of 200-250 |
MBA in Event Management & Public Relations | CAT/XAT: 65-85 percentile MAT: Minimum score of 600-650 GMAT: Minimum score of 500-550 NMAT: Minimum score of 200-250 |
PGDM in Advertising & PR | CAT/XAT: 65-85 percentile MAT: Minimum score of 600-650 GMAT: Minimum score of 500-550 NMAT: Minimum score of 200-250 |
Placements
Particulars | Placement Statistics (2023) | Top Companies |
Highest Package | ₹20 LPA | Ernst & Young, Times Internet, Adfactors PR, FCB Ulka, McCann |
Average Package | ₹3 LPA | India Today, Genesis BCW, Edelman |
Placement Rate | 85-90% | Leading firms in journalism, advertising, and digital media |
Facilities
Amity School of Communication provides a wide range of facilities. A list of them is mentioned below :
- Television Studio
- Radio Lab
- Video Editing Lab
- Photo Lab
- Newsroom
- Multimedia Lab
- Advanced Cameras and Editing Software
Extra Perks and Benefits
- Industry Connections
- State-of-the-Art Labs
- Community Radio (107.8 FM)
- Student Clubs and Activities
- Internship Opportunities
- Collaborations and Industrial Visits
Reviews
1.”Amity School of Communication offers a dynamic curriculum with experienced faculty and excellent facilities, including studios and media labs. The exposure to real-world projects and industry professionals is a huge plus. Great choice for hands-on learning in media and communication.
2. “The faculty is knowledgeable, and there are plenty of practical assignments and workshops. Placements are good, with media and PR companies actively recruiting. However, top media roles may require networking. Overall, it’s a solid program for a career in communication.”
Ranking
In 2024, it maintained its strong standing with a #11 rank in the India Today ‘Mass Communication’ category, acquiring its place among top institutes.